The 2025 Subaru Love Promise Customer and Community Commitment Award
We are honored to be nationally recognized by Subaru of America, Inc. for our dedication to our customers, our community, and the Subaru Love Promise.
The 2025 Subaru Love Promise Customer and Community Commitment Award recognizes elite Subaru retailer who provide an exceptional customer experience at every interaction with Subaru. These retailers have demonstrated an outstanding commitment to supporting passions and causes in their local communities in important areas such as environment, community, health, education, and pets.
Here at Subaru, we love our community as much as we love our vehicles and are committed to making a positive impact on the lives of all of our customers and neighbors.
What is the Subaru Love Promise?
Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.
How is Crews Subaru of Charleston dedicated locally to the Love Promise?
The Subaru Love Promise was a part of the Crews Subaru DNA from the very beginning, starting at the top with owner Robert Crews and GM H. R. Hicks. A firm commitment each and every day to do what is right for our community and to give back at every opportunity. Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.
Charleston Animal Society, Hallie Hill Animal Sanctuary, Pet Helpers, Dorchester Paws, Berkeley County Animal Shelter
Charleston County Parks, SC Aquarium Turtle Rescue and release, Coastal Conservation League, Save the Light - Morris Island Lighthouse
Nexton Elementary School, Charleston Friends of the Library, Cradle to Career Initiative, Hanahan Elementary, Pepperhill Elementary
Ronald McDonald House of Charleston, Lowcountry Food Bank, Palmetto Military Support Group, Jean's Angels, Joint Base Charleston
MUSC Children's Hospital & MUSC Hollings Cancer Center, Leukemia and Lymphoma Society, Shawn Jenkins Children's Hospital, American Red Cross Blood Drives, MUSC Recovery Programs
Love Promise Stories from Crews Subaru of Charleston
Subaru and Crews Subaru of Charleston believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here
Always serving the community - Larry F
Recently, I took my 2021 Outback to Crews Subaru for regular service. It was mid afternoon and they weren’t real busy, just a few customers waiting.First, they were hosting a Red Cross Blood Drive in the showroom. I had seen that before, I guess they do it all the time. I walked around looking at new models in the showroom and saw they were collecting breakfast foods for kids on summer break with Live 5 News for the Low Country Food Bank. And before I left, meteorologist Rob Fowler from News 2 shows up to do live weather from the showroom as they collected School Supplies for Low Country Orphan Relief. They had filled up a Cross Trek with school supplies from the front seats all the way to the back and spilling out on the floor! This Crews Subaru team is something else and is a shining example of a business supporting their community. Makes me proud to drive a Subaru.
Rise and Shine Summer Food Drive - Steven B
Crews Subaru Powers Record-Breaking Summer Food Drive in Coastal South Carolina Thanks to the generous support of Crews Subaru, the Live 5 Rise and Shine Summer Food Drive provided meals to more than 270,000 children and their families across Coastal South Carolina through the Lowcountry Food Bank. Together, the community raised over $90,000—180% of the original $50,000 goal. In addition to financial contributions, Crews Subaru served as a key drop-off location for non-perishable breakfast items, ensuring even more families received the nutrition they need. Crews Subaru’s commitment to community impact is not just helping feed families—it's changing lives.
Jean's Angels Backpack Giveaway - Katrina C
I wanted to share a story about an incredible partnership that began four years ago, almost by chance. My daughter, her friend and I stopped by Crews to see if we could distribute some Easter baskets during their annual Easter ham giveaway. What started as a simple idea blossomed into an amazing collaboration that has profoundly impacted Jean’s Angels. For the past four years, Robert Crews and Crews Subaru have been an immense blessing to our organization. Their support goes far beyond what words can express. They generously donated the truck that pulls our shower trailer, which is crucial for our outreach. Every year, they provide 1,500 book bags for our back-to-school giveaway, organize toy drives for our Christmas giveaway, and contribute in countless other ways. Their dedication extends beyond Jeans Angels; they also actively support the Animal Society, the Ronald McDonald House, various cancer centers, and our local teachers, to name just a few of their beneficiaries. Robert, Ken, and Trista are truly remarkable individuals. They don't just believe in financial donations; they consistently give their time to help support our mission, demonstrating a genuine heart of gold. I am incredibly grateful to not only be their partner but also their friend. If you or anyone you know is in need of a vehicle, I wholeheartedly recommend checking out Crews Subaru. I'm confident you won't be disappointed with their service and commitment to the community. As Ken always says, they are truly "more than a car dealer"—they are angels in our community.
Crews Subaru Loves Literacy & Learning! - Leah D
thank you to our Summer Book Sale Presenting Sponsor CREWS SUBARU! Their generosity supports programs across the 18 branches of the Charleston County Library - many that focus on early childhood literacy! Crews Subaru is building the next generation of readers!
LLS Charleston Chapter and Crews Subaru Deliver Comfort and Hope to MUSC Patients - Katie K
On Thursday, June 26, the Leukemia & Lymphoma Society (LLS) Charleston Chapter and Crews Subaru proudly delivered blankets to patients at MUSC as part of the Subaru Loves to Care program. These comforting gifts were distributed to individuals currently undergoing chemotherapy, offering warmth and encouragement during their treatment. In a heartfelt moment that surprised both MUSC and LLS, Kelly and Robert Crews announced an additional pledge of funding to support cancer research efforts at both MUSC and LLS. Their generous commitment reflects the continued dedication of Crews Subaru and the Crews family to making a meaningful impact in the community. We extend our deepest thanks to everyone at Crews Subaru and MUSC—not only for creating a memorable day, but for advancing LLS’s mission to cure blood cancers and improve the quality of life for patients and their families.
Wrapping MUSC Hollings Cancer Center patients in warmth and hope! - Jennifer W
We want to give a huge thank you to Crews Subaru of Charleston for visiting The Medical University of South Carolina's Hollings Cancer Center to donate blankets, pillows, and care kits to our patients! We were honored to welcome them back to visit the center for their tenth year of generous giving, and to host Rachel Darling as this year’s honoree. Rachel is a former patient at MUSC Children’s Health who is now celebrating seven years cancer-free! This annual visit from Subaru has been spreading warmth, love, hope and support to our cancer patients for ten years, and we couldn’t be more honored to be a recipient of this wonderful program. Incredible, dedicated partners like Subaru are crucial as we work to change what's possible in cancer care for our patients. Thank you so much!
Crews Subaru of Charleston Supports Jean's Angels - Eli T
Imagine having to go without a coat, shoes, or even socks. For millions of children and adults experiencing homelessness and other urgent need situations across the country, even here in Charleston, this can be a harsh reality. Helping others is the key to a strong community which is why Crews Subaru of Charleston believes in helping to support individuals and families in urgent need. This season, for our Subaru Loves to Help® initiative, we are partnering with Operation Warm®, a national nonprofit focused on connecting children with the resources they need to thrive. Through this partnership and other historical Subaru Loves to Help efforts, Subaru and retailers like us will have helped nearly 900,000 children and adults in urgent need so far. On 2/22/25, Crews Subaru of Charleston partnered with Jean's Angels and donated 504 coats to children in urgent need. These essential items not only help keep children protected, warm, and dry, it can have a significant impact on a child’s mental and emotional well-being.
Empowering LITERACY & LEARNING! - Leah D
We extend our heartfelt gratitude to Crews Subaru for serving as the presenting sponsor of the That BIG Book Sale 2025! This annual event, organized by Charleston FRIENDS of the Library, facilitates the sale of over 50,000 books, with proceeds dedicated to supporting programs at the Charleston County Library. Thanks to the generous support of Crews Subaru, we successfully raised significant funds to promote local literacy, enhance awareness of its importance within our community, and unite more than 3,000 book enthusiasts!
Crews Subaru’s Unwavering Support Transforms Lives Through RMHC Annual Charity Golf Classic - Rachel M
For years, Crews Subaru has stood as the proud Presenting Sponsor of the McDonald’s - Dr Pepper Charity Golf Classic, benefiting Ronald McDonald House Charities of Charleston. Their continued commitment to this event has gone far beyond the expectations of Subaru's Love Promise standards—it has become a lifeline for families with critically ill or injured children receiving treatment far from home. The 2025 Golf Classic was nothing short of extraordinary. Led by beloved auctioneer Ken French, the evening auction raised over $250,000 in a single night, a record-breaking achievement that directly translates to over 1750 nights of housing for families needing to stay close to their children in Charleston-area hospitals. From the first tee to the final bid, Crews Subaru was instrumental in making it all happen. Their employees volunteered their time and hitting the greens to golf in support of the cause. Their energy, smiles, and spirit brought the Love Promise to life in every interaction. What makes this partnership truly special is the personal involvement of Robert Crews. Year after year, Robert not only funds and promotes the event, he also shows up in person, checking in with families, thanking volunteers, and reminding everyone why we’re here: to ensure no family ever has to face a medical crisis alone. This is more than corporate charity—this is community in action. And it shows. From the bottom of our hearts, thank you, Crews Subaru. You help make our mission possible.
Side by Side with Dragon Boat Charleston - Lucy S
Dragon Boat Charleston hosted the 16th annual Charleston Dragon Boat Festival to support the organization’s cancer survivorship programs on May 3. With support from Crews Subaru, more than $117,000 was raised for mental and physical wellness programs for lowcountry cancer survivors. Crews Subaru has been by our side for more than a decade, helping local cancer survivors experience the power of support and healing, no matter where they are in their cancer journey. Crews’ unwavering commitment has been invaluable in getting our message out across the Lowcountry. This year, Ken showed his usual warmth and enthusiasm, shining a spotlight on Dragon Boat Charleston by sharing the Palmetto Life stage with us. We’re on a mission to redefine cancer survivorship, and Crews Subaru has been right by our side for more than a decade!
